Product Updates
Jun 9, 2026
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1 min read
HireOtto now supports full Demand Gen campaign management — campaign setup, channel controls, asset creation, and ads across YouTube, Discover, Gmail, and Display.
May 28, 2026
6 min read
Learn how to use AI to create Google Ads negative keyword lists, filter low-intent searches, review search terms, and add approved negatives safely with HireOtto.
May 27, 2026
3 min read
Most Google Ads MCP servers never fixed it. Here's what I did instead.
May 21, 2026
HireOtto now supports deeper Google Ads optimization workflows around campaign budgets, bidding strategies, and conversion actions.
May 15, 2026
8 min read
Find wasted spend, spot high-intent queries, and turn messy search terms into action without living inside the Google Ads UI.
May 14, 2026
Catch pacing issues, wasted search terms, and small leaks before they become expensive “why is spend weird?” meetings.
9 min read
A practical guide for PPC agencies using AI to audit, report, fix, and manage Google Ads accounts from one conversational workflow.
May 13, 2026
A practical workflow for pulling campaign, keyword, search terms, geo, device, and impression share reports in plain English - and acting on them without getting lost in the Google Ads UI.
10 min read
A practical workflow to find broken settings, wasted spend, weak ads, and visibility gaps — without turning your afternoon into dashboard archaeology.
